Signals: Common Marketing Pitfalls and How to Avoid Them

Signals: Common Marketing Pitfalls and How to Avoid Them
Built around the idea of “signals,” the early warning signs that point to deeper organizational dysfunction, this book helps leaders identify the hidden patterns that quietly derail growth. From internal misalignment and poor hiring decisions to leadership blind spots and skipped fundamentals, Signals exposes the issues most companies overlook until it’s too late. $2.99 on Kindle.
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